Skip to content

May 1, 2012

Faith-based Marketing.

by Rev. A. J. Iovine

I remember when Mel Gibson’s “The Passion of the Christ” was in theaters. Churches were inundated with marketing materials to get church-goers to the theaters. It worked. I like that someone is trying that with Broadway musicals and plays. If they only could find a way to cut the cost of a ticket…

Trying to Fill Broadway Seats With Those Who Fill the Pews

Tom Allen, a partner in a Hollywood marketing firm that aims to attract churchgoers to movies and theater, hopes to take advantage of a “faith moment” on Broadway.

Enhanced by Zemanta
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Note: HTML is allowed. Your email address will never be published.

Subscribe to comments

%d bloggers like this: